Matt Rodbard is the editor in chief of TASTE and the author of Koreaworld: A Cookbook, Koreatown: A Cookbook, a New York Times Bestseller, and Food IQ, a Publishers Weekly Bestseller and winner of a 2023 IACP Cookbook Award (Food Issues & Matters)
Dan Frommer is the founder and editor in chief of The New Consumer, an influential publication that covers the intersection of technology and consumer brands
Alexis deBoschnek is a cookbook author, recipe developer, and writer based in the Catskills in upstate New York. Miyoko Schinner is a plant-based chef and author.
What does it take to build a buzzy food brand in 2025—a brand gushed about online, used by legit chefs around the country, and found on the shelves of Erewhon?