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July 11, 2025
This Is TASTE 621: Unpacking Swedish Candy’s Viral Success with BonBon’s Leonard Schultz
BONBON_ARTICLE

Leo Schaltz is a cofounder of BonBon, a Swedish candy store with four locations in New York City and a cult following on TikTok. The pick-and-mix bulk candy selection is entirely imported from Sweden, from salty licorice to sour strawberry cream skulls. Today on the show, Leo talks about growing BonBon’s candy empire, meeting viral demand, and building a candy library.

And before that, Matt shares some of his discoveries from the recent Fancy Food Show in New York. These aren’t the “best” products at the show per say, and lord was it a big show. These are simply some of Matt’s favorites, including: Vietnam’s Marou ChocolatesBaris frozen dipped raspberries, Gamsa Foods savory instant oatmeal, Rotten “better for you” candy, Long Weekend freeze-dried instant soup, Pari zero-proof, Michigan pies in the grocery store from Achatz Pie CompanySalad Sprinkles is really smart.

Get your tickets to our live event on July 23 at the Bell House in Brooklyn. Featuring conversations with Padma Lakshmi, Hailee Catalano & Chuck Cruz, and a live taping of Bon Appétit Bake Club with Jesse Szewczyk and Shilpa Uskokovic. Ticket sales benefit One Love Community Fridge.